Homecentre

Homecentre

Store Launch

The team conceptualized the entire launch of the all new Home Centre store in Umm-Hurair district with a clear objective to attract female customers. The launch featured one of Bollywood’s leading male actors, John Abraham and his visit was with a LIVE link Roadshow. The store opening was heavily marketed on a premium Asian radio station and was trending on social media. More than 5000 fans attended along with 100+ lifestyle influencers & media with extensive social media reach on Instagram with 13000+ likes and 6000+ views.

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Brand Activation